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Your Link, Length and Metal · Snellville, GA

Custom chains and bracelets in Atlanta

A custom chain in Atlanta is built to your link style, length, and metal weight — not picked off a display card. We hand-build every custom chain and bracelet to order in our Snellville store, including custom name, birthstone, and friendship bracelets, and finish each piece in-house before it reaches you.

Visit the showroom — 1905 Scenic Hwy N Ste 230, Snellville, GA 30078 · (704) 684-7530

An iced gold Cuban link chain and a diamond tennis chain in a jeweller’s velvet tray
Design prototype — a rendering of a custom gold chain and bracelet by ATL Luxury Jewelry, Atlanta
Design prototype — a rendering of what we can make, not a past commission.

Get exactly what you pictured.

Most people worry they'll spend real money and end up with something that isn't what they pictured. Here's how we take that off the table.

  • You see it first. We render your chain or bracelet and show it to you before anything is built. Nothing gets made until you say yes.
  • We measure you first. We take your exact length and fit at your consultation, so the finished piece is sized to you, not a stock length.
  • You choose your link, length and metal at your consultation. Cuban, rope, figaro, box, or a fully original link, in your choice of metal.
  • 10K to 24K gold, or sterling silver. Your choice, including sterling silver.
  • Made here, start to finish. Built, set and hand-finished in our Snellville store. Nothing is sent out.

Any Length, Any Weight — Custom Chains in Atlanta

Your custom chain is built to any length and any weight, made link by link to your chosen style and metal — not picked off a display card. Cuban, rope, figaro, box, or a fully original link in 14K/18K yellow, white, or rose gold, finished polished, diamond-cut, or matte and clasped for daily wear. A CAD render comes typically within a week, and the piece takestypically 4 to 6 weeks from CAD approval. We confirm a firm timeline at your consultation before any work starts.

Read the full guide to how a custom chain is made for the four stages in detail, or see the custom jewelry process that every commission follows.

Design prototype — a rendering of an iced yellow gold Cuban link chain worn at the collarbone, a piece ATL Luxury Jewelry can make for you.
Design prototype — a rendering of a white gold diamond tennis chain worn at the collarbone, a piece ATL Luxury Jewelry can make for you.
Design prototype — a rendering of a white gold diamond tennis bracelet worn at the wrist, a piece ATL Luxury Jewelry can make for you.
A look at the kind of work we make.
Design prototype — a rendering of custom bracelets in mixed metal finishes: gold link, tennis, birthstone and engraved cuff
Design prototype — a rendering of what we can make, not a past commission.

Custom Bracelets for Every Occasion

A custom bracelet is commissioned for a specific person and a specific reason — here are the three we build most often.

Custom Bracelets for Him

A men’s customised bracelet is typically heavier gauge and simpler in profile than a women’s piece — brushed or hammered gold curb and figaro links, with a comfort-fit clasp sized for daily wear. Custom bracelets for men and customized bracelets for guys are commissioned in matte, polished, or two-tone finishes to match a chain already in rotation.

Birthstone, Friendship & Mother’s Bracelets

Custom birthstone bracelets carry a specific stone for the wearer’s month; custom friendship bracelets and best-friend bracelets are built as matching pairs or sets so each person carries the same detail. A customizable mother’s bracelet is commissioned with one stone or charm per child, added to as a family grows.

Custom Name Bracelets

A custom name bracelet is built with your chosen wording engraved into the band or set link by link, in your choice of metal and lettering style. Custom name bracelets and bracelets with names are commissioned pieces, sized and built to order. Looking for a stock personalized necklace instead? See our personalized jewelry collection — that’s ready-made inventory, not a commission.

Custom Anklets and Choker Necklaces

Both are commissioned the same way as the chains above, scaled down and fitted to a different length.

Custom Anklets

Custom anklets are built in a gauge sturdy enough for constant motion, sized to sit exactly at your ankle rather than a standard length.

Custom Choker Necklaces

A custom choker necklace is built for the snugger 13–15 inch range, where clasp placement decides the fit. Both are covered in detail in the guide to how a custom chain is made.

Why Commission Your Chain or Bracelet With Us

  • In-house build and hand-finishing in our Snellville, GA store — nothing is outsourced.
  • Every custom chain and bracelet is weighed and hallmarked.
  • Cleaning, inspection and prong tightening are free in store. Price match & 100% diamond trade-up on every commissioned piece with a stone. Repairs are covered by our care plans on qualifying pieces; ask whether yours qualifies.
  • Rated 5.0 from 300+ Google reviews — read our reviews.
1905 Scenic Hwy N Ste 230, Snellville, GA 30078
(704) 684-7530
Monday – Saturday: 11:00 AM – 7:00 PM · Sunday: 12:00 PM – 6:00 PM

Frequently Asked Questions

Guides & Answers

How a chain commission actually works, and the other pieces we build alongside it.

Two coiled iced-out Cuban link chains, one white gold and one rose gold, on a cream surface.

Visit Our Snellville Showroom

See Your Chain or Bracelet Take Shape in Snellville

Every custom chain and bracelet is built and hand-finished in our Snellville, GA store, minutes from Atlanta, Lawrenceville, and Stone Mountain.

Book a private consultation to start your commission, or call to talk through your idea with a jeweler first.

Visit the showroom · 1905 Scenic Hwy N Ste 230, Snellville, GA 30078

Monday – Saturday: 11:00 AM – 7:00 PM · Sunday: 12:00 PM – 6:00 PM

Snellville Showroom